Market Insights

The new build market, area by area

Price growth, rental yields, inward investment and the new build pipeline for every London borough and Home Counties town we cover — the data behind our advice, kept current and open for you to cite.

Home Counties

Town-level new build market data across Bedfordshire, Hertfordshire and Buckinghamshire.

Milton Keynes

Greater London

+4.8%

annual growth

£360K

Avg price

5%

Rental yield

One of the UK's fastest-growing new build markets, with major fringe estates at Fairfields, Whitehouse and Brooklands and the planned East West Rail strengthening links to Cambridge and Oxford.

£2B investment · 7000 homes

Luton

Greater London

+4.5%

annual growth

£290K

Avg price

5.2%

Rental yield

Luton's town-centre regeneration and major new build estates across Limbury, Leagrave and Stopsley make it Bedfordshire's most active new build market, anchored by one of the fastest London commutes for the price.

£1B investment · 3000 homes

Leighton Buzzard

Greater London

+4.2%

annual growth

£330K

Avg price

5%

Rental yield

A rising star for first-time buyers, with affordable new builds and one of the fastest rail links to London Euston in the region.

£300M investment · 1200 homes

Aylesbury

Greater London

+4%

annual growth

£340K

Avg price

4.9%

Rental yield

The Berryfields, Weedon Hill and Aylesbury Garden Town masterplan are bringing thousands of new homes, with the planned East West rail line set to transform connectivity.

£2B investment · 4500 homes

Dunstable

Greater London

+4%

annual growth

£320K

Avg price

5%

Rental yield

A growing new build scene at the gateway to the Chilterns, with developments along the A5 corridor offering excellent value within easy reach of London.

£400M investment · 1000 homes

Bedford

Greater London

+3.8%

annual growth

£340K

Avg price

4.8%

Rental yield

Riverside regeneration and village-edge developments draw first-time buyers and families to a historic town with strong commuter links to both London and Cambridge.

£500M investment · 1400 homes

Letchworth

Greater London

+3.6%

annual growth

£420K

Avg price

4.4%

Rental yield

The world's first garden city, where carefully planned new builds honour a heritage of low-density, community-led living among generous green space.

£150M investment · 600 homes

Hitchin

Greater London

+3.5%

annual growth

£480K

Avg price

4.3%

Rental yield

A characterful market town whose new builds blend heritage with modern living, drawn by excellent schools and a direct rail link to London King's Cross.

£200M investment · 700 homes

St Albans

Greater London

+3%

annual growth

£620K

Avg price

4%

Rental yield

A prestigious cathedral city where limited new build plots command premium prices, drawn by exceptional schools and one of the Home Counties' fastest London commutes.

£300M investment · 500 homes

Harpenden

Greater London

+2.8%

annual growth

£720K

Avg price

3.8%

Rental yield

An affluent commuter town where rare new build plots sell quickly to families drawn by renowned schools and village charm with fast London access.

£150M investment · 250 homes

London boroughs

Borough-level new build market data across Greater London.

Barking & Dagenham

Greater London

+6.2%

annual growth

£330K

Avg price

5%

Rental yield

Barking Riverside is one of London's largest regeneration projects, delivering around 10,800 new homes alongside a new station, school and riverside park on former industrial land.

£3B investment · 9000 homes

Brent

Greater London

+5.8%

annual growth

£450K

Avg price

4.6%

Rental yield

The Wembley regeneration has delivered thousands of new homes, making Brent one of north-west London's most active and affordable new build markets.

£1B investment · 5500 homes

Newham

Greater London

+5.5%

annual growth

£400K

Avg price

4.8%

Rental yield

Stratford, the Royal Docks and Custom House continue to absorb Olympic legacy investment, with the Elizabeth line cementing the borough as a cross-capital hub.

£3B investment · 7500 homes

Tower Hamlets

Greater London

+5.2%

annual growth

£490K

Avg price

4.5%

Rental yield

Canary Wharf's evolution into a residential district and the Whitechapel regeneration drive sustained investment, with the Elizabeth line improving cross-river access.

£4B investment · 7500 homes

Greenwich

Greater London

+5.1%

annual growth

£470K

Avg price

4.4%

Rental yield

The Greenwich Peninsula and Woolwich regeneration continue to transform the riverside, with the Elizabeth line at Abbey Wood opening up the south-east of the borough.

£2B investment · 5000 homes

Lewisham

Greater London

+5%

annual growth

£420K

Avg price

4.6%

Rental yield

Lewisham town centre and Deptford riverside regeneration, plus the Surrey Canal path, are drawing first-time buyers to one of south-east London's best-connected boroughs.

£800M investment · 3700 homes

Waltham Forest

Greater London

+5%

annual growth

£470K

Avg price

4.4%

Rental yield

Walthamstow and Leyton have become east London's hottest market, with the Blackhorse Lane regeneration and Victoria line access driving strong first-time buyer demand.

£800M investment · 3400 homes

Haringey

Greater London

+4.9%

annual growth

£480K

Avg price

4.4%

Rental yield

Tottenham Hale and Wood Green regeneration are transforming the borough's former industrial core, with the Victoria line giving a sub-20-minute West End commute.

£1B investment · 3700 homes

Croydon

Greater London

+4.8%

annual growth

£380K

Avg price

4.7%

Rental yield

Croydon's town-centre regeneration, including the Westfield-anchored mixed-use scheme, is reshaping the core into a high-density residential district at south London's most competitive prices.

£2B investment · 4300 homes

Redbridge

Greater London

+4.6%

annual growth

£420K

Avg price

4.5%

Rental yield

Ilford's town-centre transformation around the Elizabeth line station is drawing first-time buyers to this green, well-connected north-east London borough.

£600M investment · 2600 homes

Enfield

Greater London

+4.5%

annual growth

£410K

Avg price

4.6%

Rental yield

The Meridian Water regeneration at Edmonton is one of north London's largest housing schemes, bringing thousands of homes to the borough's green northern fringe.

£2B investment · 4500 homes

Southwark

Greater London

+4.5%

annual growth

£580K

Avg price

4.1%

Rental yield

The South Bank, Bermondsey, Canada Water and Elephant & Castle regeneration make Southwark one of London's most active riverside new build markets.

£3B investment · 5700 homes

Havering

Greater London

+4.4%

annual growth

£380K

Avg price

4.7%

Rental yield

Romford's town-centre regeneration around the Elizabeth line station is drawing first-time buyers to east London's suburban fringe.

£400M investment · 2100 homes

Ealing

Greater London

+4.4%

annual growth

£520K

Avg price

4.2%

Rental yield

Ealing Broadway's regenerated town centre and Elizabeth line station have reinvigorated west London's 'Queen of the Suburbs', with Acton and Park Royal adding supply.

£800M investment · 3000 homes

Bexley

Greater London

+4.3%

annual growth

£360K

Avg price

4.8%

Rental yield

Thamesmead and Erith riverside regeneration offer some of Greater London's most affordable new build homes, with the Elizabeth line at Abbey Wood improving access.

£300M investment · 2400 homes

Hounslow

Greater London

+4.2%

annual growth

£430K

Avg price

4.4%

Rental yield

Brentford riverside and Chiswick developments, plus Crossrail access, make Hounslow a strong-value west London choice near Heathrow.

£700M investment · 2500 homes

Wandsworth

Greater London

+4.1%

annual growth

£620K

Avg price

4%

Rental yield

The Nine Elms and Battersea Power Station regeneration — one of Europe's largest — continues to reshape the riverside, with the Northern line extension transforming connectivity.

£9B investment · 6500 homes

Hillingdon

Greater London

+4.1%

annual growth

£430K

Avg price

4.4%

Rental yield

Hayes and Uxbridge new builds around Elizabeth line stations offer west London living with Heathrow and Central London on the doorstep.

£700M investment · 2700 homes

Sutton

Greater London

+4%

annual growth

£400K

Avg price

4.5%

Rental yield

Sutton's affordable new builds and grammar schools make it a practical south London choice for first-time buyers and families.

£300M investment · 1500 homes

Hackney

Greater London

+4%

annual growth

£620K

Avg price

4.3%

Rental yield

Shoreditch, Dalston and Hackney Wick regeneration blend industrial heritage with modern design, making Hackney one of east London's most sought-after boroughs.

£800M investment · 3000 homes

Lambeth

Greater London

+3.8%

annual growth

£540K

Avg price

4.2%

Rental yield

Vauxhall and Nine Elms, the South Bank and Brixton regeneration drive sustained investment across this central south London borough.

£2B investment · 3700 homes

Barnet

Greater London

+3.8%

annual growth

£560K

Avg price

4.2%

Rental yield

Colindale's transformation of the former RAF site and Mill Hill's boutique developments make Barnet one of north London's most active new build markets.

£800M investment · 3700 homes

Merton

Greater London

+3.7%

annual growth

£560K

Avg price

4.1%

Rental yield

Wimbledon town-centre regeneration and Colliers Wood schemes draw families to the borough's renowned schools and abundant green space.

£600M investment · 2200 homes

Kingston upon Thames

Greater London

+3.6%

annual growth

£540K

Avg price

4.1%

Rental yield

Kingston's riverside and town-centre regeneration offer south-west London living with excellent schools and shopping at competitive prices.

£500M investment · 2000 homes

Harrow

Greater London

+3.6%

annual growth

£490K

Avg price

4.3%

Rental yield

Harrow town-centre, Wealdstone and Rayners Lane developments offer north-west London family living with renowned schools and a hilltop setting.

£400M investment · 1900 homes

Bromley

Greater London

+3.5%

annual growth

£450K

Avg price

4.3%

Rental yield

Bromley town-centre, Beckenham and Orpington developments offer suburban space and excellent grammar schools in south-east London's largest borough.

£400M investment · 1900 homes

Hammersmith & Fulham

Greater London

+3.2%

annual growth

£750K

Avg price

3.8%

Rental yield

Fulham riverside, Hammersmith town centre and the White City regeneration combine West London prestige with excellent transport and retail at Westfield.

£2B investment · 2600 homes

Camden

Greater London

+3.1%

annual growth

£820K

Avg price

3.9%

Rental yield

The King's Cross regeneration — one of London's most celebrated — plus Camden Town and Kentish Town schemes keep Camden central and characterful.

£2B investment · 2000 homes

Islington

Greater London

+2.9%

annual growth

£690K

Avg price

4%

Rental yield

Limited new build plots around the City Road basin, Angel and Holloway command premium prices in this fashionable north London borough.

£600M investment · 1600 homes

Richmond upon Thames

Greater London

+2.5%

annual growth

£750K

Avg price

3.6%

Rental yield

New builds here are exceptionally rare and prestigious, with limited developments in one of London's most desirable and green boroughs.

£300M investment · 900 homes

City of London

Greater London

+2.1%

annual growth

£1M

Avg price

3.2%

Rental yield

Rare and prestigious residential developments around Barbican, Aldgate and the eastern fringe command benchmark prices at the heart of global finance.

£4B investment · 2000 homes

Westminster

Greater London

+1.8%

annual growth

£1M

Avg price

3%

Rental yield

Among London's most exclusive new builds, with luxury apartments near landmarks, parks and the West End setting benchmark prices.

£3B investment · 1500 homes

Kensington & Chelsea

Greater London

-0.5%

annual growth

£1M

Avg price

3.1%

Rental yield

Exceptionally rare new builds around Kensington High Street, Earl's Court and the Kensal Canalside regeneration command the highest prices in London.

£1B investment · 700 homes

Data as of 2025-06-30. Source: McLains Residential analysis (HM Land Registry, council planning data, ONS). Figures are indicative and compiled for market guidance; verify specific details before relying on them for a purchase.

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